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Steve Mast, Owner/Broker
CA BRE # 00648524
3116-B Del Monte Blvd
Marina, CA 93933
Office: 831-384-0422

Fax: 831-384-0583
Cell: 831-601-5856
mastrealty@yahoo.com


    
    

Welcome & Thank You For Visiting Mast Realty


HISTORY
Mast Realty was founded by Robert L. "Bob" Mast in 1974 and operates today through Bob's son, Steve Mast and his son Jared Mast, who continue to serve our clients in the tradition of "Service above self" that Bob was so well known for here on the Peninsula.

AGENTS
We have 4 agents, Steve Mast-owner/broker with over 38 years experience here in our area; Jared Mast, who is 3rd generation with 8 years experience carrying on the family tradition; Yang Son Smith, who has been with us  since 1984 and specializes in Commercial property and Business opportunities, and Edgar "Lee" Murray, who joined us in 2015 with over 30 years experience.   Highly qualified experienced professionals with diverse backgrounds that bring a wide range of expertise to our office to better serve your needs. Go to Meet The Team to view their profiles.

OFFICE & STAFF

Sarah Denning is our highly experienced and professional Bookkeeper.
 

Our office is fully equipped with state of the art integrated network of computers and communication systems to handle all your real estate needs. We are members of The Monterey County Association of Realtors, The Multiple Listing Service, Public Record Search services, and Marina Chamber of Commerce. We are also members of the California and National Association of REALTORS and prescribe to their strict Code of Ethics. 

We have worked closely for many years to develop longstanding relationships with Title Companies, Banks, Mortgage Companies, Home Inspectors, Termite Companies, Contractors, and many other resources that will benefit your transactions in many ways.


A family owned and operated firm giving personal attention to each client since 1974.

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Serving the Monterey Peninsula since 1974

SELLERS
WE ARE THE LOCAL PROFESSIONALS! If you're planning to sell your home in the next few months, we offer a FREE MARKET ANALYSIS. This FREE service is designed to help establish your home's current market value. Simply choose Market Analysis and fill out the requested information. We will use comparable sold listings to help you calculate the fair market value of your home.

BUYERS
Click on Dream Home Finder and fill in the requested information. We will contact you with information specific to your request or you can click on the MLS search button and search the entire Multiple Listings yourself which is the most complete and up to date information on the internet. After you have found a property please contact us to obtain further information or to set up an appointment for us to show you the property.

RENTALS & PROPERTY MANAGEMENT
We are a full service property management company with residential rentals, commercial office space, and apartments throughout the Monterey Peninsula, Salinas, and North County.

WE TAKE CARE OF YOUR PROPERTY LIKE IT WAS OUR OWN

Go to Rentals to see our current offerings.

Mast Realty Blog

22922 CORDOBA CT FOR SALE

Toro Park Beauty! Located on a large corner lot of quiet cup de sac this lovely 3 bedroom home is sure to please. Living room with fireplace, Formal Dining room, Family room addition with hardwood floors & fireplace, Gourmet kitchen with center island... Read more
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Real Estate News!!!

Latest Realty News from NAR

Charity Deduction Faces Same Tax Reform Risk as MID

Of all the itemized deductions, the one for charitable contributions might seem to come out the best under tax reform. That’s because it’s the only deduction under both the House and the Senate versions of the bill that is largely undiminished. And yet charities complain donations will dry up under tax reform. What gives?

b“Provisions in the tax bill the House and Senate are considering would make the situation worse” for charities, Ray Madoff, director of the Boston College Law School Forum on Philanthropy and the Public Good, says in a Nov. 27 New York Times opinion piece.

The problem, Madoff says, is the near doubling of the standard deduction. With all of the other itemized deductions either going away or constrained by new caps, most households will opt for the standard deduction rather than continue to itemize. That renders the tax deduction for charitable giving nearly meaningless. As Madoff puts it, “A vast majority of American taxpayers would no longer itemize and therefore would receive no benefits for their charitable giving.”

That argument might sound familiar. It’s the same one NAR is making about homeownership. Under the Senate bill, the mortgage interest deduction would be left intact, but the deduction for state and local taxes would go away. In the House, MID would be limited to mortgages of $500,000 and the deductions for property taxes would be capped at $10,000, while the deduction for state and local income and sales taxes would be entirely repealed. So, while MID is preserved, either entirely or in part, very few households that itemize today would continue to do so. As a result, MID would continue to be a benefit only for the wealthiest households.

Given the structural changes to the tax code lawmakers have before them, preserving the deduction for charitable contributions is mostly meaningless. This is exactly the same thing REALTORS® are saying about tax incentives for homeownership. They’re meaningless for most households if tax reform passes in its current form in both the House and the Senate.

More on tax reform’s impact on homeowners in The Voice for Real Estate.

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Don’t Just Sell a Home; Market a Lifestyle

Kevin Tengan told attendees at the REALTORS® Conference & Expo to remember that home buyers are looking for "a place for their life to happen."

Kevin Tengan told attendees at the REALTORS® Conference & Expo to remember that home buyers are looking for “a place for their life to happen.”

To help your listing stand out from the competition, focus on the lifestyle the property will help buyers achieve, in addition to common details such as square footage and number of bedrooms.

That’s the advice of visual effects specialist Kevin Tengan, who has turned his experience working on Hollywood productions into the foundation for a real estate business that reflects his love for imagery and storytelling. A buyer might say they want a four-bedroom, three-bath house with a sunny kitchen and a backyard, but what they’re really looking for is “a place for their life to happen,” he said during a session at the REALTORS® Conference & Expo in Chicago earlier this month.

“A lot of what we communicate is ‘what’ and ‘how,’ but few talk about ‘why,’” said Tengan, CRS, chief operating officer of RE/MAX Prestige in Honolulu. “Start with the why.”

As you develop marketing campaigns, remember that saying a home is in a great neighborhood isn’t as powerful as showing why that is the case, said Tengan. For example, if you produce a video property tour, include footage of nearby attractions such as beaches, museums, shopping districts, and other aspects of a community that can inspire a buyer to want to live in the area—not just in the home. Anything you can do to tie your listing to the lifestyle buyers want will attract more traffic, Tengan said.

One of the keys to developing marketing materials that will resonate with buyers looking for a certain lifestyle is understanding the trends that characterize the people you are trying to reach, said Emily Line, vice president of commercial services for Realtors Property Resource®. As a real estate professional, you have access to an enormous amount of data about what consumers are looking for. There are services that can sift through the information and create reports to help you develop an effective pitch, Line said.

The data can help you tune in to trends that reflect the kind of buyers you want to reach. You can identify people in certain kinds of occupations, where they like to shop, and what they like to do for entertainment, Line said. This information can help you connect with buyers in your area, as well as investors who want to purchase commercial or residential properties that will attract certain types of tenants, she said.

Turn the information you collect into a marketing tool by incorporating it into a story that connects the property to the goals and lifestyle of those who would buy it, Tengan said. “At the end of the day, the story is all that matters. A great story evokes a reaction.”

‘This is Our Moment. Own it.’

“Are you ready to own it with me?”  asked Elizabeth Mendenhall, a sixth-generation REALTOR® and the sixth woman to become president of the National Association of REALTORS® in the past 110 years. “We absolutely have the power to make a difference.”

Mendenhall was sworn into office by her father Richard Mendenhall, who was 2001 NAR president. “There is nothing more powerful in this journey than sharing it with others,” she said addressing thousands of REALTORS® at the Inaugural gala during the REALTORS® Conference & Expo in Chicago.

5225_Inaugural

Mendenhall ended her inaugural festivities with a group rendition of “REALTORS® Own It”—the vibrant tune that she co-wrote for her presidency. The song evokes the pride and power embodied in dedicated real estate pros who strive each day to meet the complex needs of their clients and keep the industry strong.

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Testimonials Page

I have worked with several different RE agents, in the past, but Steve is hands down the best. Imo he is everything an RE agent should be, when I called, he answered, or called back, he made sure every detail within reason, was completed correctly, so in the future, I would not be disappointed. Above and beyond, I cannot say enough, because a mere thank you is somehow still inadequate. Steve made it a great experience, understood our perspective, and explained, what we didn't understand, about others perspective. Jane and I thank you so much Steve, and are glad that we found an agent that actually cares about doing it right. We are very lucky to have found Steve, as I know the difference between, an agent working to get it right, or the alternative of, just wanting to get paid, and move on. Sincerely John and Jane
Hi Steve, I wanted to thank you, for all the help you have given me through the years. You are wonderful to work with and you have always been so nice to my Dad through the years. You are the only person we will ever work with. Thank you. Sue
Steve, thank you for your help in getting our transaction completed. Good thing we had you to guide us through. Don
How nice it was working with you and we so appreciated your guidance in getting through the paperwork. Thanks so much! Fondly, Jerri
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